Imarike yempahla yezilwanyana ezifuywayo, ekhuthazwa “luqoqosho lwezilwanyana zasekhaya,” ayishushu nje kuphela kwimarike yasekhaya, kodwa ikwalindeleke ukuba ivuthe amaza omanyano lwehlabathi ngo-2024. kwaye bachitha ngaphezulu ekutyeni kwesilwanyana sasekhaya, impahla, izindlu, izithuthi, kunye namava emveliso akrelekrele.
Ukuthatha imarike yase-US njengomzekelo, ngokwedatha evela kwi-American Pet Products Association (APPA), i-millennials yenza i-akhawunti ephezulu yabanikazi bezilwanyana kwi-32%.Xa kudityaniswe neGeneration Z, abantu abangaphantsi kweminyaka engama-40 abangabanini bezilwanyana zasekhaya e-US benza i-akhawunti ye-46% yemarike, ebonisa ukubanakho ukuthenga okubalulekileyo phakathi kwabathengi baphesheya.
"Uqoqosho lwezilwanyana zasekhaya" ludale amathuba amatsha kwishishini lemveliso yezilwanyana zasekhaya.Ngokophando olwenziwe yi commonthreadco, ngesantya sokukhula esiqikelelwayo sonyaka se-6.1%, imarike yezilwanyana zasekhaya kulindeleke ukuba ifikelele malunga ne-350 yeebhiliyoni zeedola ngo-2027. iimveliso, ukwandisa ukusuka kwisondlo semveli ukuya kwiinkalo ezahlukeneyo ezifana nempahla, izindlu, ukuthutha, kunye nokuzonwabisa.
Ngokubhekiselele "kwezothutho," sineemveliso ezinje ngabathwali bezilwanyana zasekhaya, iikhreyithi zokuhamba, abahambi bezilwanyana zasekhaya, kunye noobhaka.
Ngokuphathelele "indlu," sineebhedi zeekati, izindlu zezinja, iibhokisi zenkunkuma yekati ezikrelekrele, kunye neenkqubo ezizisebenzela ngokupheleleyo zenkunkuma yasekhaya.
Ngokuphathelele "impahla," sinikezela ngeentlobo ezahlukeneyo zempahla, iingubo zeeholide (ingakumbi iKrisimesi neHalloween), kunye neentambo.
Ngokuphathelele "ukuzonwabisa," sinemithi yekati, amathoyizi ekati asebenzisanayo, iifrisbees, iidiski kunye namathoyizi okuhlafuna.
Iimveliso ze-Smart ziye zayimfuneko kubanini bezilwanyana zaphesheya, ngakumbi "kubazali bezilwanyana ezixakekileyo."Xa kuthelekiswa nokutya kwesilwanyana sasekhaya esifana nokutya kwekati okanye inja, iimveliso ezikrelekrele ezinje ngezondla ezikrelekrele, iibhedi ezilawulwa ngamaqondo obushushu, kunye neebhokisi zenkunkuma ezikrelekrele ziye zaba yimfuneko kubanini bezilwanyana zasekhaya abangakumbi nangakumbi.
Kwiifektri ezintsha kunye namashishini angena emarikeni, ukuphuhlisa iimveliso ezihlangabezana neemfuno zabathengi kwaye zibonelele ngezibonelelo kuzo zombini izilwanyana zasekhaya kunye nabanini ngobukrelekrele bokwenziwa kunokukhokelela kumathuba amakhulu entengiso.Lo mkhwa uyabonakala nakwiGoogle Trends.
Iimpawu ezibalaseleyo zophuhliso lwemveliso yefektri:
Iimveliso zezilwanyana zasekhaya ezizenzekelayo: Ukuphuhlisa iimveliso ezijoliswe kuzo zokutya kwezilwanyana zasekhaya, indawo yokuhlala, kunye nokusetyenziswa, kugxininise ekukhululeni "abazali bezilwanyana" kwimisebenzi yezandla, ukonga ixesha kunye neendleko zabasebenzi.Imizekelo ibandakanya iibhokisi zenkunkuma ezizicocayo, isondlo sezilwanyana zasekhaya esibekwe ngexesha kunye nesahlulo, iithoyi zekati ezisebenzisanayo, kunye neebhedi zezilwanyana zasekhaya ezilawulwa ngamaqondo obushushu.
Zixhotyiswe ngeendawo zokulandela umkhondo: Ukuxhasa umkhondo wendawo ukubeka iliso okanye ukubona imeko yomzimba yesilwanyana sasekhaya kunye nokuphepha ukuziphatha okungaqhelekanga okanye okungaqhelekanga.Ukuba iimeko zivuma, umkhondo ungathumela izilumkiso ngokuziphatha okungaqhelekanga.
Umguquleli wolwimi lwesilwanyana sasekhaya: Phuhlisa imodeli yobukrelekrele eyenziweyo enokuvelisa uqeqesho lwezandi zekati ezisekelwe kwiseti erekhodiweyo yeekati zemeows.Le modeli inokubonelela ngoguqulelo phakathi kolwimi lwesilo-qabane kunye nolwimi lwabantu, ityhila imeko yangoku yeemvakalelo zesilo-qabane okanye umxholo wonxibelelwano.Ukongeza, iqhosha elisebenzayo lesilwanyana linokuphuhliswa ukuze lityiswe, libonelele ngolonwabo ngakumbi kunye nokusebenzisana kubo bobabini "abazali besilwanyana sasekhaya" kunye nezilwanyana zasekhaya, kusetyenziswa izisombululo zobukrelekrele bokwenziwa ukomeleza ulonwabo lwentsebenziswano yabantu nesilwanyana.
Ixesha lokuposa: Feb-27-2024
